Joe Paul

Joe Paul

case studies

about me

resume

Joe Paul

case studies

about me

resume

Joe Paul

case studies

about me

Product Design Lead

I design systems, shape strategy, and help teams ship with confidence.

I’m a product design lead with deep experience in fintech, e-commerce, and platform design. At Zip, I led design efforts across complex checkout and merchant experiences.

My work focused on simplifying flows, aligning cross-functional teams, and building scalable systems that reduce design and dev overhead.

More Zip

Before that, I helped shape design systems and component libraries for brands like JetBlue, ensuring consistency without sacrificing flexibility. I’ve built flows from scratch, untangled legacy UX debt, and led discovery efforts with both users and stakeholders to make sure what we ship actually works.

More JetBlue

What sets me apart isn’t just execution, it’s the way I communicate. I’m good at bringing people up to speed on complicated systems and helping teams make smart, confident decisions. I do the homework, ask better questions, and stay curious.

Outside of work, I explore creative tools like 3D design in Blender, modular synths, and game development. I love learning new skills and bringing that curiosity into the design process.

If you’re looking for a design leader who can think in systems, move fast without breaking things, and communicate the why behind the work let’s talk.

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Redefining Checkout at Zip

Led the design of Zip's core checkout product, collaborating with product managers and engineers to launch data-driven improvements which resulted in increased conversion and a reduction in drop off.

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Redefining Checkout at Zip

Led the design of Zip's core checkout product, collaborating with product managers and engineers to launch data-driven improvements which resulted in increased conversion and a reduction in drop off.

view work

Redefining Checkout at Zip

Led the design of Zip's core checkout product, collaborating with product managers and engineers to launch data-driven improvements which resulted in increased conversion and a reduction in drop off.

view work

Building a Digital Brand Identity at JetBlue

Strategically designed high-impact digital experiences for flight booking, check-in, and loyalty programs across web and mobile environments.

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Building a Digital Brand Identity at JetBlue

Strategically designed high-impact digital experiences for flight booking, check-in, and loyalty programs across web and mobile environments.

view work

Building a Digital Brand Identity at JetBlue

Strategically designed high-impact digital experiences for flight booking, check-in, and loyalty programs across web and mobile environments.

view work

More companies I've worked with:

ZocDoc

Jcrew

Want to see more? Get in touch!